Mass Customization Links

Here are some links that may be useful to get you started if you are interested in researching in the field of mass customization and its possible applications to house production. Some of them are already quite old, yet their information still stands.

The ddb NOLA a blog published by digital design build studio at Clemson University, with a insight on house production. They present a seemingly basic, yet concise and informative comparison between mass production and mass customization concepts.

"A long march", an article published long ago, in 2001, in The Economist. It helps you get aware on some economic concepts from where mass-customization is originated.



The Mass-customization blog, where the author provides a varied landscape on the subject, presenting from all sorts of consumer products to specialized articles.

In Ponoko you may find some interesting links on mass customization with a special focus on the use of 3D printing technologies.


The Replicator blog provides a general landscape on consumer products and has a particular post on mass-customization based on twenty-year-old article by B. Josep Pine II, the economist precursor of mass-customization, which this blog's author updates with current, funnier, examples.

The "Mass Customization" web article, by David M. Anderson, with a sort of review with conceptual insight on mass-customization processes, presenting a useful generic bibliography on general aspects of mass-customization.

The mass custom home is a page with a interesting, simplified, conceptual scheme on the use of mass-customization principle applied to house production. The scholar author, Masa Noguchi, from the Mackintosh School of Architecture in Glasgow, provides a quite interesting bibliographic base that you may search on.

Finally the "Customised Industrialisation in the Residential Sector: Mass Customisation Modelling as a Tool for Benchmarking, Variation and Selection" a great book on the subject, a must buy if you have serious interest in this field. This book is the first to feature a production and marketing approach, combining open industrialisation and the use of Internet Technology, with the aim of generating cost-affective alternatives and improving consumer interaction. It is based on C. C. A. M. van den Thillart, the author, thesis developed in the TUDelft Architectural Faculty in the Netherlands.